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3 New Changes to Facebook Pages and What They Mean to You Comments Off on 3 New Changes to Facebook Pages and What They Mean to You

3 New Changes to Facebook Pages and What They Mean to You

Posted by on Apr 12, 2014 in Blog

This past week Facebook announced a few important things that any marketer who manages a Facebook Page needs to be aware of. As I’ve mentioned before – Facebook always says that when it comes to content: “The goal of News Feed is to deliver the right content to the right people at the right time […]

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5 Tips: Email Marketing Basics Comments Off on 5 Tips: Email Marketing Basics

5 Tips: Email Marketing Basics

Posted by on Apr 5, 2014 in Blog

I was speaking at a conference this past week talking about “tech tools” and one of my favorite tools to talk about is Mailchimp (p.s. Mailchimp is not a client, I am just a big fan!) However, when I asked the room how many of them regularly sent out email newsletters or did email marketing, […]

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[VIDEO] My Favorite Tip for Scheduling Tweets Comments Off on [VIDEO] My Favorite Tip for Scheduling Tweets

[VIDEO] My Favorite Tip for Scheduling Tweets

Posted by on Mar 29, 2014 in Blog

I get asked all the time about how to effectively use Twitter for business. One of the most important things for effectively using Twitter, is having a steady stream of Tweets! One of my favorite tools for scheduling Tweets is HootSuite. Now, the next question I usually get is, “Where should I find content?” and […]

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Intentional Relationship Building with Social Media [slides + recording] Comments Off on Intentional Relationship Building with Social Media [slides + recording]

Intentional Relationship Building with Social Media [slides + recording]

Posted by on Mar 28, 2014 in Blog

It’s no secret that the savviest of Realtors have turned to social media platforms in order to market themselves and build their brand. However, while many try to take advantage of these hot trends and use them to broadcast their message, not all fully reap the rewards. What is the “secret sauce” when it comes […]

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5 Quick Tips for Hiring a Social Media Manager Comments Off on 5 Quick Tips for Hiring a Social Media Manager

5 Quick Tips for Hiring a Social Media Manager

Posted by on Mar 11, 2014 in Blog

I get asked all the time about who a company should hire or appoint as their social media manager – or the one on the front lines everyday managing a company blog, content schedule, and posting to social networks on behalf of the company. Should they promote the in-house marketing coordinator? Or how about the […]

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What’s Next for Facebook, Twitter and Instagram – #ICNY Comments Off on What’s Next for Facebook, Twitter and Instagram – #ICNY

What’s Next for Facebook, Twitter and Instagram – #ICNY

Posted by on Jan 15, 2014 in Blog

I was excited to be asked to speak about ‘what’s new with Facebook, Twitter and Instagram at today’s Inman News’ Real Estate Connect NYC conference. There are a lot of exciting things on the horizon, but here is a quick recap of what I feel the real estate industry need to be paying attention to: […]

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